Things to Know

Now that you have a website you can expect lots of sales calls. People will try to sell you SEO and Voice Search Registration. Save your money!! It takes time for your website to appear in searches. The best way I have found to improve SEO is with first registering with google and then running a low budget add with Google.

SEO (Search Engine Optimization) is the practice of making your website easier to find on Google and other search engines, so potential customers can discover you without paid ads. It’s about improving visibility, credibility, and traffic by aligning your site with how people search online.

🌐 What SEO Means

Definition: SEO is the process of optimizing your website so it appears higher in search results for relevant topics.
Goal: To attract organic traffic—visitors who find you naturally through searches, not through paid ads.
Why it matters: Most online experiences start with a search engine. If your site doesn’t show up, you miss out on potential customers.

🚀 Why SEO Is Important

Visibility: Higher rankings mean more clicks and visits.
Trust: People often trust organic results more than ads, since ranking signals relevance and quality.
Cost-effective: Unlike ads, SEO doesn’t charge per click. Once you rank well, you can get consistent traffic without ongoing costs.
Long-term value: Strong SEO builds lasting credibility and keeps attracting visitors over time.

🔑 Core Elements of SEO

Keyword Research – Find out what your audience is searching for.
Content Creation – Write helpful, trustworthy content that answers questions.
On-Page Optimization – Use clear formatting, titles, headings, and internal links.
Technical SEO – Ensure your site is fast, mobile-friendly, and crawlable by search engines.
Links & Mentions – Build credibility through backlinks and brand mentions.

📈 First Steps for New Website Owners

Set up Google Search Console to monitor how Google sees your site.
Create a sitemap (often automatic in platforms like Wix or WordPress) so search engines can index your pages.
Focus on mobile-first design, since most searches happen on phones.
Write content for humans first, but structure it so search engines can understand it.

⚠️ Things to Keep in Mind

SEO takes time and effort—results aren’t instant.
Search trends evolve (voice search, AI assistants, mobile-first indexing), so staying updated is essential.
Paid ads can give quick visibility, but SEO builds long-term trust and traffic.

👉 For first-time website owners, think of SEO as laying down a digital welcome mat: it ensures that when people search for what you offer, your site is easy to find, trustworthy, and worth visiting.